ClickFunnels: the definitive review
An all-in-one funnel builder for selling online
“ClickFunnels bundles pages, checkout, email and membership into one system so a non-technical seller can launch a full funnel. The trade-off is cost and less flexibility than assembling best-of-breed tools.”
Metrics last verified Sep 9, 2026
How ClickFunnels scored 78/100
Every product is rated on the same seven weighted categories. The weights never change between products, so scores are always comparable. Rated Excellent overall.
78×25% + 77×20% + 79×15% + 77×15% + 79×10% + 78×10% + 82×5% = 78/100
Best for
Solo sellers and small teams selling courses, coaching or digital products
Key features
- Drag-and-drop funnel builder
- Checkout and order bumps
- Email automation
- Membership areas
- A/B testing
What we like
- Complete funnel stack in one subscription
- Fast to launch without developers
- Built-in checkout and order bumps
- Large template and training library
Worth knowing
- Expensive compared with piecing tools together
- Page builder is less flexible than dedicated site tools
- Strong lock-in once funnels are built
Practical details
Pricing
From $97/month (Startup plan)
- Vendor
- ClickFunnels LLC
- Commission
- Up to 30% recurring (ClickFunnels affiliate program)
Ease of use · Support · Value
- Ease of use
- 79/100
- Customer support
- 79/100
- Value for money
- 77/100
Refund policy
14-day free trial; 30-day refund policy on some plans
Final verdict
“Buy it for speed to launch, not for flexibility. If you already run a site, email tool and checkout, the maths rarely works.”
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Affiliate disclosure: we may earn a commission if you purchase through links on this page. Our scores are computed independently and are never influenced by commissions.